2012 Fitness Challenge Program
SHAPE announced the 2012 SHAPE Fitness Challenge in partnership with MapMyFITNESS, a suite of award-winning mobile and web tools designed to make fitness training simple and shareable, and ASICS, a global leader in performance athletic technology.
MapMyFITNESS brings healthy and active individuals the best-in-class mobile and digital tools required to set goals, track progress and share results with friends and family.
SHAPE’s Fitness Challenge, which is solely sponsored by ASICS, will be fully integrated with in-book, online and mobile components. This program will coincide with the start of the New Year to inspire participants to make their resolutions count by bringing readers and fitness enthusiasts a fun-filled eight-week initiative that will launch on SHAPE.com beginning on December 28th. During the 60-day plan, SHAPE readers will be able to commit to run, walk, or bike their way to their fitness goals through one of MapMyFITNESS’s programs. Through innovative features, this online portal provides more than five million fitness enthusiasts the ability to track and store their daily exercise routes via Facebook, Twitter and other social sites. As an added tool, SHAPE’s editors will create useful and empowering tips to help readers meet their goals. Read more
Dallas Mavericks Select Jostens to Create Team’s 1st NBA Championship Ring
The Dallas Mavericks announced that Jostens, a leading designer and producer of custom jewelry, has been selected to capture the team’s 1st NBA Championship through a one-of-a-kind championship ring that will be delivered at a special ceremony in January.
A team of Mavericks players and staff have collaborated with master jewelers from Jostens championship jewelry team to create custom rings for players, coaches and members of the Mavericks organization.
“We are excited to be working with Jostens to create our first Championship ring,” said Mavs owner Mark Cuban. “After we saw their outstanding work on other rings, we knew they would create an unforgettable ring for our players to commemorate our first championship.” Read more