Sports Illustrated Group Commissions Poster of Iconic Michael Phelps Eight Gold Medal Cover
The First SI Cover to be Reproduced as a Poster in Franchise History
The Sports Illustrated Group (www.SI.com) today announced that the iconic August 25, 2008 SI cover featuring Michael Phelps wearing all eight of his 2008 Olympic Gold Medals will be commissioned as a poster and available to a global audience. This is a first for the SI franchise.
“I have spoken at length about my desires to help grow the sport of swimming and I am truly honored that Sports Illustrated has chosen to create this commemorative poster for fans across the US and around the world,” said Phelps. “I hope the poster will serve as a reminder to all that anything is possible.”
The poster will be available beginning Monday, August 25 through retail partner Fine Art Limited (www.fineartlimited.com) or 1-800-544-5239. Posters will be 13×18 ($15 + p&h) and 18×24 ($19.95 + p&h). Previously, Sports Illustrated had published posters featuring iconic images from the pages of the magazine, but never a cover for mass distribution.
“This cover represents photo journalism at its finest,” says Sports Illustrated Group President Mark Ford. “Our mission is to create innovative ways to deliver sports fans our award winning content and this is the latest example. We are thrilled that this amazing image will be our first commissioned poster.”
Fine Art Limited is an official licensee of the United States Olympic Team.
“For Michael’s epic performance in Beijing to be remembered with an iconic Sports Illustrated poster will be a treasure for any sports fan,” said Peter Carlisle, Octagon’s Managing Director of Olympic & Action Sports. “Michael has taken the sport of swimming to a whole new level and this poster featuring his eight gold medals is a testament to all his hard work and dedication.”
Source: Sports Illustrated
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