Get in the Game for the Wendy’s High School Heisman Award
Wendy’s® announced today they are accepting applications for the annual Wendy’s High School Heisman Award, a program honoring outstanding high school student-athletes for their commitment to academic achievement, community service involvement, and athletic prowess.
More than just a shining star on a college résumé, the Heisman mystique touches students at every level of the program. In addition to recognition at school and state levels, six female and six male national finalists will receive an all-expense paid trip to New York City to attend the Wendy’s High School Heisman Awards Ceremony and college Heisman Memorial Trophy® Award presentation with their families in December 2012.
Beginning now through October 2, 2012, eligible* students can apply at www.WendysHeisman.com for a chance to win the Wendy’s High School Heisman Award and the prestige of joining an ever-growing family of distinguished past winners. A partner award with college football’s acclaimed Heisman Memorial Trophy, Wendy’s High School Heisman has received more than 350,000 applications and honored more than 216 National Finalists and 36 National Winners since its inception. Read more
Special Olympics Georgia State Summer Games May 18-20
Special Olympics of Georgia (SOGA) will host its annual State Summer Games for more than 2,200 athletes and coaches May 18-20 at Emory University.
Athletes will compete in aquatics, athletics, flag football, gymnastics, soccer, table tennis, tennis, and volleyball, with medals awarded throughout. The games are sponsored by Aetna.
“Special Olympics Georgia has hosted the State Summer Games at Emory University since 1988 and I’m happy to say that this year’s games is our largest in history. The sports venues, meals facilities and housing are absolutely perfect for the delegates of the games and the sponsors and volunteers who attend throughout the weekend are top notch,” said SOGA CEO Georgia Milton-Sheats. “We can’t wait to kick off the games Friday night at Opening Ceremony and I am personally inviting the general public to come out anytime during the weekend to cheer on the talented athletes. Come be a Fan in the Stands and you will be inspired,” she said. Read more
Red Bull X-Fighters Glen Helen: Potter Is King Of The Hills
Todd Potter was the master of the 60-foot high step-up that scared half of the field away from the biggest hill jump ever included in a Red Bull X-Fighters course.
Potter, hailing from Temecula, California, an hour from Glen Helen, beat Frenchman Thomas Pages in a thrilling duel of fearless aerial specialists under the blazing heat of Southern California. American Wes Agee also thrived on the hill-filled freeride-influenced track, getting a superb third place in his first-ever competition and winning the Swatch Best Move.
Potter, Pages and Agee dazzled the afternoon crowd of 15,000 with their breathtaking flips and back flips up what all the riders agreed was the most intimidating step-up jump ever.
Many of the favorites, including defending champion Dany Torres of Spain and 2012 championship leader Levi Sherwood of New Zealand, opted to skip the awe-inspiring step-up and paid a heavy price for that with the judges, getting knocked out in early rounds against the bolder riders who were not afraid to tackle the beast. It was a risky leap more than 60 feet up to the top of a cliff – and anyone falling mere inches short of the landing on the rim could end up tumbling straight back down the steep hill. Read more
MTG Acquires TV rights to English Premier League Football in Sweden and Denmark Until 2016
Modern Times Group MTG AB announced that it has acquired the television broadcasting rights to England’s Barclays Premier League in Sweden and Denmark from the start of the 2013/2014 season until the end of the 2015/2016 season from the Premier League.
The rights include coverage of all 38 rounds of the Barclays Premier League, comprising matches played in close to 200 individual time slots. All of the rights are exclusive on all platforms in Sweden. The rights to approximately 280 of the matches are exclusive on all platforms in Denmark, while the rights to approximately 100 matches are non-exclusive.
MTG currently holds the exclusive broadcasting rights to the Barclays Premier League on all platforms in Sweden until the end of the 2012/2013 season, and also holds the pay-TV broadcasting rights in Denmark for the same period. Read more
Subaru Announces PUMA as New Team Sponsor for Three-car Global RallyCross Championship Program.
Subaru of America, Inc. has announced the official sponsorship of sportslifestyle brand PUMA for the Subaru PUMA RallyCross Team. As part of the multi-year sponsorship agreement with Subaru, PUMA becomes the official supplier of team and racewear and an exclusive licensing partner to the team for footwear and apparel. As part of the team sponsorship PUMA has developed custom graphics for the three Subaru WRX STI program cars.
The Subaru PUMA RallyCross Team is the factory backed rally team for Subaru of America, Inc., managed by Subaru technical partner Vermont SportsCar. The all-star team consists of BMX legend and professional Rally athlete Dave Mirra; Professional skateboarder Bucky Lasek; and three-time European RallyCross champion Sverre Isachsen. The team will be competing in the six-round Global RallyCross Championship (GRC) series.
“I am stoked to have Sverre and Bucky join the team,” said rally veteran Dave Mirra “Sverre has been an unstoppable force in European rallycross and will definitely be an asset to the team with his experience and talent. I have known Bucky for years on the X Games circuit, it is great to see another extreme athlete cross over to rallycross; his enthusiasm for racing and fearlessness should be great to watch.” Read more
Vermont To Regulate Mixed Martial Arts
The Ultimate Fighting Championship applauds the lawmakers of the state of Vermont following the successful vote of a bill to regulate Mixed Martial Arts, which recently passed through the Vermont Legislature. The “The Green Mountain State” becomes the 46th in the U.S. to approve the fastest-growing sport in the world.
“Vermont’s legislation of the sport of MMA is further evidence of the continued growth and success of our sport in this country,” said UFC Chairman and CEO Lorenzo Fertitta. “We are pleased that fans in Vermont will now have the opportunity to watch a live UFC event in their own backyard, and look forward to making that happen.”
“We are thrilled with the state of Vermont becoming the 46th state to regulate the sport of Mixed Martial Arts,” said Marc Ratner, UFC Senior Vice President of Government and Regulatory Affairs. “We look forward to working with their athletic commission in forming the rules and regulations of this great sport.”
The UFC has led the way in helping the sport of mixed martial arts gain regulation in the U.S. Only New York and Connecticut remain unregulated, while Alaska and Wyoming lack the necessary regulatory bodies to oversee the sport.
For more information, or current UFC fight news, visit UFC.com.
2011 NBA Champion Dallas Mavericks And Panini America Announce Multi-Year Marketing And Game-Worn Memorabilia Agreement
Panini America (www.paniniamerica.net), the world’s largest sports and entertainment collectibles company, and the 2011 NBA Champion Dallas Mavericks announced that they have signed a multi-year marketing and game-worn memorabilia agreement.
In addition to game-worn memorabilia, the Dallas Mavericks will work with Panini Authentic (www.paniniauthentic.com) to sell unique Limited Edition Championship memorabilia from the 2011 NBA Finals games played at American Airlines Center and promote Panini America NBA trading cards. Panini America is the exclusive trading card and sticker partner of the NBA.
The partnership represents the first team memorabilia deal for Panini Authentic, which previously had worked exclusively with professional athletes from every major sport including the NBA. The Dallas Mavericks’ game-worn jerseys, uniforms and Championship memorabilia will be available to collectors from www.paniniauthentic.com. Panini Authentic will implement the same authentication process it has used with the NBA’s biggest stars to ensure that every game-worn item adheres to Panini Authentic’s strict authentication and certification process. Read more